GENETSIS GROUP

From digital transformation to omnichannel execution.

our group at a glance

More than 20 years of experience and more than 120 professionals integrate a group of companies structured upon 4 digital business areas that provide services along the entire digital value chain

Definition, deployment and management of omnichannel and data driven marketing strategies

Development and marketing of smart, user centric software solutions

Value added IT services: cloud and multichannel digital ecosystems integration

Design and execution of global multiplatform e-commerce strategies and integrated social media

services

DATA MARKETING & USER EXPERIENCE

Knowing and activating the client in the digital ecosystem.

Define and design strategies, integrate technology, measure return and manage execution.

Our services focus on the development of digital experiences that add value to users and provide profitability to customers. Everything from a holistic approach and in an omnichannel environment.

CLOUD & IT SERVICES

Consulting, integration and management of IT infrastructures.

We provide consulting, integration, management and monitoring services related to telecommunications. We analyze the needs of the client and their IT infrastructure and design a customized plan to optimize their services including monitoring tools that anticipate possible incidents.

SOFTWARE & SOLUTIONS

Identity management and user activation products.

We develop and market intelligent solutions that improve business processes and optimize customer experiences.

User-centric, certified, flexible and adaptable solutions.

DRUID, for the management of unique identity, access control and monitoring of the activity of users and OMNI, to capture, activate and retain customers in omnichannel environments (physical and digital).

E-COMMERCE STRATEGY

Design of multi-platform e-commerce strategies.

From the identification of the market opportunity to the execution of search strategies, social and media to purchase and the fullfilment of the commercial operation. Through optimal, controlled and reliable management based on real-time, accurate and consolidated data, always.

blog

Thought: Technology is not scary

Thought: Technology is not scary

It doesn't fail. In the last events to which I have attended the speakers dedicate the first third of their "papers" (I'm going to put it in quotation marks) to get scared with the avalanche - some prefer to say tsunami - of technological tendencies that hover over us.

The importance of visual grammar

The importance of visual grammar

According to the Gestalt, "the whole is more than the sum of its parts". If we accept the mantra of the German school, we are doomed to accept that the aesthetic construction contains a grammar of its own, some basic elements that in their conjunction form a whole with its own entity, but dissolvable and flexible. In the linguistic meaning of the term grammar we find the terms, norms and rules to build a language efficiently.

our projects

Coca-Cola

Deploy a multi-country and multi-typology CRM strategy that allows the omnichannel activation of the user based on personal and social profiles and activity information.

Neinver

Company transformation from the Brand Centric approach to the Customer Centric, where the proposed actions are fed by the knowledge of its consumers and generate new value-added services.

Coca-Cola

Deploy a multi-country and multi-typology CRM strategy that allows the omnichannel activation of the user based on personal and social profiles and activity information.

Coca-Cola

Deploy a multi-country and multi-typology CRM strategy that allows the omnichannel activation of the user based on personal and social profiles and activity information.

Neinver

Company transformation from the Brand Centric approach to the Customer Centric, where the proposed actions are fed by the knowledge of its consumers and generate new value-added services.

Neinver

Company transformation from the Brand Centric approach to the Customer Centric, where the proposed actions are fed by the knowledge of its consumers and generate new value-added services.